A conversation with Maggie Popkin (Case Western Reserve University) about souvenirs in the Roman world, how they tie in with city identities and city branding, and the experience of travel. These portable objects shaped how people thought of places and the Roman world as a whole, from its attractions and experiences to its religious cults. The conversation is based on Maggie's book Souvenirs and the Experience of Empire in Ancient Rome (Cambridge University Press 2022).